Friday, May 17, 2019

Why to Work With a North Shore Real Estate Agent

If you’d like to sell in the North Shore real estate market this spring, it is best that you work with a real estate professional when doing so. Since I am a North Shore real estate agent, you don’t have to take my word for it! Here are some reasons that Inman News gives for sellers to definitely work with an agent when trying to sell:

1.  Reality vs. Knowledge. We have the internet at our fingertips, and therefore many homeowners in Glencoe, Winnetka, Highland Park, Deerfield, Northbrook, Lake Forest, Wilmette, Evanston, Glenview, Riverwoods, Bannockburn, and other North Shore communities might feel like they can research the home-selling process and know as much as an agent will. However, free instant valuation tools on the internet may not be accurate. What you think you know about your local market might not be accurate. Even if you find stats, they might be at least a month old. The market is constantly changing! Only an agent will know what houses like yours are selling for, how long they were on the market, who the interested buyers were, what features the buyers were interested in most, etc.

2.  Problem-Solving. Again, you can research how to deal with issues that arise during the home-selling process, but every situation is different, and no amount of research will help you make fast decisions that won’t make a buyer go running. If an inspection reveals the worst, or an appraisal comes in less than the contract sales price, it’ll feel like the end of the world to the seller, but agents face these issues regularly and will know how to handle them.

3.  Negotiations. Real estate professionals are full-time, professional negotiators. Overcoming objection is what we excel at! You may have a personal attachment to your home and take every criticism personally. We won’t. We will carefully gather the data and let you know if themes emerge as to why buyers walk away, or what buyers purchase instead. We will also know how to negotiate on your behalf, and whether you should counter an offer or reject a low offer. Buyers will be working with buyer’s agents, also professional negotiators. You’ll want a seller’s agent on your side!

4.  Marketing. Agents will get your North Shore home seen far more than you will alone! Signs in the front yard don’t cut it anymore. Most buyers find their home online. This means that you need professional photographs and description of your home, you need it listed in as many places as possible, you need it shared on social media, and you need an agent who has mad connections. All of this combined will ensure that your home is seen by as many potential buyers as possible!

Read more about what an agent can do for you as a North Shore home sellers in this Inman News article. If you’ve got questions, or you’re ready to begin the home-selling process in the North Shore real estate market, give me a call! As an experienced North Shore real estate agent, I am here to help in every way that I can!

Janie Bress
Your North Shore Real Estate Expert


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Wednesday, May 1, 2019

Why to Sell Your North Shore Home This Spring


If you’ve been wanting to sell your North Shore home, but have been putting it off, you’re not alone. There is a lot of pent-up seller demand! As your North Shore real estate agent, I am here to help you understand why this spring season might be the ideal time for you to sell and accomplish your real estate goals in Glencoe, Winnetka, Highland Park, Deerfield, Northbrook, Lake Forest, Wilmette, Evanston, Glenview, Riverwoods, Bannockburn, and other North Shore communities.

In the latest Seller Traffic Index released by the National Association of Realtors, home seller activity is weak nationwide, with only 11 states showing stable levels of seller traffic. The number of people that moved last year was half of what it was in the 1980s.

The amount of time a homeowner remains in their house has gotten longer as well. It used to be an average of six years from 1985 to 2008; now it is up to 9.5 years.

The economic downturn of 2008 played a big part, when homeowners found themselves in negative equity as home values dropped. Homeowners have been waiting for equity levels to rise. Now that they have, and home values are high, mortgage rates have also been increasing. Sellers have been waiting for interest rates to decrease before buying another home.

The conditions are perfect to sell now! Mortgage rates for 30-year fixed rate mortgages are around their lowest levels since January 2018. For anyone who would like to buy another home after they sell, or anyone buying for the first time, this is great news.

Because of the positive market conditions, 69 percent of people now believe that it’s a good time to sell a home, according to a NAR report. That means that the North Shore real estate market could see a major increase in listings soon!

North Shore homebuyers are ready. With lower interest rates, increased wages and signs of a strong economy, buyers are eager to buy now, before home prices increase more and interest rates increase again. If you list your North Shore home now, before the influx of listings, you could have a fast sale for a great price. If you wait, you might have a lot more competition from other sellers.

If you’d like to move up to your dream home, now is also the best time to sell, so you too can score a great interest rate while they remain low.

If you’d like to sell so you can downsize, retire or move closer to work or family, why wait? Home values are at a great place right now, and buyer demand is high. The sooner you sell, the sooner you could be settled into your new home for summer.

If you’ve got questions about the home-selling process or about market conditions on Chicago’s North Shore, I am here for you! As your North Shore real estate agent, I can answer any questions you may have, and I will guide you through the entire home-selling process. Give me a call today!

Janie Bress
Your North Shore Real Estate Expert


North Shore Real Estate
View North Shore Listings
Visit My Website


Local Expert... with National Connections!